About Prelude Production

Most cameras
record what
happened.
We capture
what it felt like.

There's a difference — and most people can't tell you exactly what it is until they see it. It's in the moment before the moment. The reaction nobody staged. The light that only lasted three seconds. That's what we show up to find.

Merriam-Webster
prel·​ude / ˈprā-ˌlüd /
noun
  1. An introductory performance, action, or event preceding and preparing for the principal or a more important matter.
Matt Williams, Founder of Prelude Production, on the sideline at a Texas football game
The person behind the camera

Matt Williams

Founder & Creative Director · Prelude Production

I started by filming high school football games across Texas. Not because I was imagining a business plan, but because sports helped shape the man that I am. There are no retakes in the fourth quarter. No second chances to capture a senior's last home game. You either catch it, or you don't. As a former athlete, I believed I could visually capture the emotions those moments produced.

Those moments shaped the way I approach my life and this work.

As the business grew into brand films, events, documentaries, and corporate projects, that same mindset stayed with me: show up prepared, pay attention, and know what matters before the moment happens.

That is the foundation of Prelude.

I believe the best creative work comes from real partnership. The longer I work with a client, the better I understand their voice, their audience, and what they actually care about. Over time, that trust makes the work stronger — more intentional, more consistent, and more valuable than a one-off shoot ever could be. One thing I will always guarantee: the standard will always be the standard.

Based in
Hickory Creek, TX
Serving
All of Texas
Since
2021
Strategic Partnerships

Samuel Broadus

Director of Strategic Partnerships · Prelude Production

Samuel leads strategic partnerships at Prelude — building the relationships that fuel the work. From corporate retainers to community collaborations, his focus is making sure every partnership we take on is one we can grow with over time.

His background sits at the intersection of brand strategy and creative direction, which makes him a natural translator between what clients want and what Prelude delivers. If you've reached out about a long-term partnership, there's a strong chance Samuel will be part of the conversation.

Focus
Partnerships & Strategy
Based in
Texas
Role
Strategic Partnerships
Samuel Broadus, Director of Strategic Partnerships at Prelude Production
How we think about the work

Three things
we never
compromise on.

01
Integrity
Above All

We don't just show up to get the shot — we show up to earn it. That means asking the right questions, being honest about what's possible, and never overpromising to win a booking. Authenticity in the work starts with authenticity in the relationship. Every client deserves to know exactly who they're working with and what to expect — and we hold ourselves to that standard every time.

02
Slow Down
to Speed Up

The best footage comes from knowing what you're looking for before you press record. We do the work upfront — understanding your brand, your event, your people — so that when the moment arrives, we're already in position. That preparation is what separates footage from a film.

03
Invisible on
the Day

We move through your event like we belong there — because we've done the homework to know exactly where to be and when. Clients often tell us they forgot we were there, and we take that as the highest compliment. It means the room felt natural, the people were themselves, and we caught every real moment because of it. That said, we're not ghosts — we're people who genuinely enjoy the work and the teams we work alongside. You'll know we're there. Your guests won't.

In their words

What clients
say after.

Prelude Production is above and beyond just a company that captures footage. They put their heart and soul into telling the stories behind the scenes. Nothing they put together is average — they are always trying to create something better each time they put out content.

— Kyle Keese
Director of Strength & Conditioning · John H. Guyer High School

Matt brings a rare combination of creativity, professionalism, and reliability to every project. Prelude makes these projects feel more personal rather than transactional — they're thoughtful, intentional, and incredibly easy to work with. I'd work with Prelude again in a heartbeat.

— Max Lasky
Director of Post-Production · College Sports Company

Very impressed with the professionalism and perfectionist mindset. Strives to not only get a good shot but to get the best shot. Goes above and beyond to show all facets of the team, community, and the hard work by athletes.

— Valorie Rich
Director · Pinnacle Kids Academy

The work gets better
the longer we do it together.

— Why Prelude is built around partnerships

Let's work together

Tell me about
your project.

Every inquiry comes directly to me. No intake system, no account manager. Just a real conversation about what you need and whether we're the right fit.

I respond to every message personally — usually within 24 hours.

Start the conversation